Leave a legacy with United Way

3 MIN READ

For decades, we’ve partnered with donors, agencies, and local leaders to create safe and healthy communities for all. But, as times change so do the needs of our region. 

Thanks to legacy giving, we’re able to respond to crises like the COVID-19 pandemic quickly and effectively. Gifts left by those who have passed continue to uplift their communities—and in many cases, we rely on them when local love is needed the most. 

Why leave a gift to your community?

Every time you make a donation to United Way East Ontario, your generosity keeps seniors connected, makes mental health services more accessible, ensures kids don’t fall behind, bolsters our essential frontline partners—and so much more. 

With legacy giving, United Way can help you achieve your philanthropic goals—now and well into the future.  

When you include the Tomorrow Fund™ in your will, you can feel confident that your gift will remain stable and accessible for years to come, and will provide much needed support that thousands of local people rely on.  

How legacy gifts helped our COVID-19 response

Even before the context of a global pandemic, many seniors living in rural areas were facing social challenges that put their health and well-being at risk. Food insecurity, social isolation, lack of transportation, and inconsistent connection to others are all issues that have been amplified and worsened by COVID-19.  

In the early days of the pandemic, older adults living in the rural areas south of Ottawa felt left behind. Afraid to go grocery shopping, many were not eating.  

Thanks to the generosity of our legacy donors, we were able to act quickly with our partners at Rural Ottawa South Support Services to deliver nutritious meals and food hampers to isolated seniors.  

“I have to say I’m overwhelmed with the delivery of food today … thank you ever so much, I’m so grateful.”

— John

The Tomorrow Fund™ enables us to make strategic and innovative investments where they are needed most and will have the greatest impact. Together, in the first few weeks of pandemishut downswe were able to act quickly and invest $39,123.42 through testamentary funds.

We invested in:  

  • 7 agency partners  
  • 8 programs 

As a result of these investments:  

787

people were supported

40

phones and tablets were distributed to support initiatives responding to violence against women 

891

calls related to violence in the home were answered 

6,003

check-in calls were made

Leave a Legacy month

May is nationally recognized as Leave a Legacy month—a national initiative which encourages people to leave a gift through their will or another planned giving vehicle to a charity or cause that is meaningful to them. 

Through United Way’s Tomorrow Fund™, you can change lives by supporting local programs that will have the greatest measurable impact in our communities, sharing in our belief that for our region to be great, it has to be great for everyone.  

In whichever month you’re reading this, consider planning for a gift that lives on forever. 

How to leave a gift to the Tomorrow Fund™

There are many ways to build your legacy with United Way East Ontario.  

A bequest is the most common type of planned gift. This can be a sum of money, a piece of property, or a percentage of your estate that is designated to United Way East Ontario in your will. Other types of planned gifts also include RRSPs/RRIFs, life insurance, securities/stocks, charitable remainder trusts and gifts-in-kind. 

You can also give the gift of life insurance, which provides a unique opportunity to make a positive impact in the future while receiving tax benefits today. It allows you to make a long-term investment while preserving the value of your estate for your loved ones. Choosing to give the gift of life insurance means the proceeds of the policy are paid directly to United Way East Ontario and remain in our region. 

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This month’s COVID-19 Community Response Table brought together community leaders, government, and key stakeholders to identify opportunities to build a more equitable economic recovery beyond the pandemic.

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